Influencer Marketing – What are the rules?
The ASAI has issued guidance for paid for marketing communications. What does this mean for brands, bloggers and influencers?
Category Archives: Brand
Case Study: Branding BLC
Ballymun Community Law Centre was established in 2002 to tackle unmet legal needs in the local community. We assisted the Centre to develop and implement a marketing and communications plan that supports the Centre’s objectives.
Case Study: Mohill Family Support Centre
Just concluded a project for the Mohill Family Support Centre, Leitrim, to design a brand identity that reflects the ethos of the Centre and its role in the local community.
Marketing: Getting Social
By connecting openly and consistently with customers, by engaging in a two way conversations rather than simply broadcasting; brands will build a motivated community of followers who in turn might serve as very useful advocates for your brand. Still not part of the online conversation? Here is some advice on how to get started
Suzanne Shaw Consulting 