With a growing expectation that we should be able to ‘click purchase’ on every product image we see online, social platforms including Instagram, Facebook and Tik Tok are including shopping tools in their B2B offerings. Is twitter joining the party?
November 27, Twitter paused plans for a twitter cull. Although it’s likely that this pause is temporary, it should serve as a reminder to remain active and engaged to maintain your Twitter presence.
The ASAI has issued guidance for paid for marketing communications. What does this mean for brands, bloggers and influencers?
According to a recent survey by Ipsos/MRBI, social media in Ireland is alive and well with healthy levels of account ownership and daily usage across all platforms. If your organisation is not already on social media, you are missing a tremendous opportunity to connect and engage with your audience.
Recent figures released by IPSOS MRBI allow us to compare social media account ownership in Ireland in November 2017 with the previous quarter. We look at the implications for your social media strategy.
Recent figures monitoring social media released by IPSOS MRBI allow us to compare social media account ownership and usage in Ireland in the 12 months to April 2017.
With everything else going on in your working day wouldn’t it be helpful to know the optimum times to post to social media? Some insights from the experts, learning from your own data and a little trial and error will tell you all you need to know.
The October 2016 Social Networking Tracker, compiled by IPSOS MRBI, reports a marked rise in social media account ownership in Ireland.
Recently added functionality including Stories and Live Video is making Instagram a lively interactive tool and very attractive to its chief users – the 16-24 demographic.
The July Social Networking Tracker, compiled by IPSOS MRBI, shows no change in ownership for Facebook, Instagram & Interest however both Twitter and Google figures have declined. We look at implications for your social media strategy.
Today Twitter announced key changes to its platform relaxing its restrictive 140 character count. It’s expected that updates will be introduced over the ‘coming months’.
The Sunday Business Post asked business owners and advisors for their advice on the resolutions worth prioritising in 2015. I share my views on tackling social media..