Social Media Usage in Ireland – 2017
Recent figures monitoring social media released by IPSOS MRBI allow us to compare social media account ownership and usage in Ireland in the 12 months to April 2017.
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Author Archives: Suzanne Shaw
Case Study: Branding local community services
Ballymun Community Law Centre was established in 2002 to tackle unmet legal needs in the local community. We assisted the Centre to develop and implement a marketing and communications plan that supports the Centre’s objectives.
The best time to post to social media?
With everything else going on in your working day wouldn’t it be helpful to know the optimum times to post to social media? Some insights from the experts, learning from your own data and a little trial and error will tell you all you need to know.
Influencer marketing – what are the rules?
The ASAI has issued guidance for paid for marketing communications. What does this mean for brands, bloggers and influencers?
Case Study: Mohill Family Support Centre
Just concluded a project for the Mohill Family Support Centre, Leitrim, to design a brand identity that reflects the ethos of the Centre and its role in the local community.
Top 5 tips to drive your media campaign
By consistently producing timely, newsworthy, relevant content, you can quite quickly develop a reputation as a go-to source in your area of expertise. Here are my top 5 tips on how to drive a successful media campaign for your business.
Latest figures on social media usage in Ireland – Q3 2016
The October 2016 Social Networking Tracker, compiled by IPSOS MRBI, reports a marked rise in social media account ownership in Ireland.
Marketing Master Class for Legal Sector – March 2017
Aimed at legal practitioners, this session promises to be practical and informative, highlighting a number of smart approaches that you can implement immediately to drive client engagement and profitability.
Instagram takes on Snapchat
Recently added functionality including Stories and Live Video is making Instagram a lively interactive tool and very attractive to its chief users – the 16-24 demographic.
DEDIPAC Ireland Conference 2016 – Photos
Shaw Consulting worked with the School of health and Human Performance DCU, to deliver the DEDIPAC Ireland one day symposium, which took place at The Gibson Hotel, Dublin on September 7th. The conference brought together international experts to disseminate the latest research findings in the areas of diet, physical activity and sedentary behaviour. Check out some of the photos from the day.
Latest stats on social media usage in Ireland – Q2 2016
The July Social Networking Tracker, compiled by IPSOS MRBI, shows no change in ownership for Facebook, Instagram & Interest however both Twitter and Google figures have declined. We look at implications for your social media strategy.
Less than a month to go to the DEDIPAC Ireland conference
Less than one month to go to this one day symposium which brings together the two largest consortia representing diet and physical activity in Ireland, to exchange knowledge and disseminate research findings.
