With a growing expectation that we should be able to ‘click purchase’ on every product image we see online, social platforms including Instagram, Facebook and Tik Tok are including shopping tools in their B2B offerings. Is twitter joining the party?
November 27, Twitter paused plans for a twitter cull. Although it’s likely that this pause is temporary, it should serve as a reminder to remain active and engaged to maintain your Twitter presence.
The July Social Networking Tracker, compiled by IPSOS MRBI, shows no change in ownership for Facebook, Instagram & Interest however both Twitter and Google figures have declined. We look at implications for your social media strategy.
By connecting openly and consistently with customers, by engaging in a two way conversations rather than simply broadcasting; brands will build a motivated community of followers who in turn might serve as very useful advocates for your brand. Still not part of the online conversation? Here is some advice on how to get started
Suzanne Shaw Consulting 